8-28-13 Why is Chicken More Expensive? Ask McDonald's. When McDonald's introduces a new menu item, the entire food industry feels it. According to Nick Steyan, McDonald's started stockpiling chicken wings about 18 months ago. In 2011, the wing's price had started rising from 90 cents to 2 dollar per pound, then it came back down to 1.46 dollar. Steyan believes it will be hard for McDonald's to make wings a permanent menu item.
8-29-13 The video is very creative. Instead of WRITING the story, he makes a short and fantastic video. It's not very neat nor professional, but creativity covers the weaknesses.